Pantone Color of The Year 2022 and By The Way, What is Pantone?
If you love creative stuff, you must have bumped into color palettes and color trend reports around websites and social media. If you didn't, it's ok, probably you were a little too distracted to notice. But the fact is, color trends lead way to a lot of what we buy, desire, create and dream of. Even unconsciously, we tend to be attracted to things that are around us and repeatedly are hammered inside our subconscious minds. This said, we will introduce Pantone's 2022 Color of The Year, and it's called Very Peri.
Pantone who?
Pantone started as a company that produced printed color card pallettes for cosmetic brands. In 1962, it was bought by Lawrence Herbert who used to be a worker at the company at the color matching making process, since 1956. In 1963 he created the Pantone Matching System and already had registered a vast color range of codes which resulted in what we know now about color-coding to this day. Its variety on so many different colors possible, varying from tones to brightness, intensity, and gamma, are all uniquely coded. In this way, anyone who picks a color, knowing the Pantone Match System's code, can send a supplier or designer, the specific number related to the color choice and by this code, suppliers have a "recipe" on what colors (usually through the CMYK or RGB systems) they'd have to mix (be either digital or print) to achieve that specific color (or the most approximate color to it). This makes designers' lives easier. Now look around you and pay attention to objects, cars, clothes, electronics... See those colors? Much of what we see in the creative world is colored by Pantone's system.
Learn more:
- Design Face UK (official Pantone supplier)

If you'd like to go deeper and understand how the system works, directly from the source itself (Pantone). please go to Pantone Color System Explained